JARED KOCKA is a Korean-American photographer and creative director working across fashion, culture, and youth identity. Raised in Minnesota, far from traditional fashion capitals, his perspective developed through instinct, emotion, and everyday observation rather than polish or perfection. What began with casually photographing friends evolved into a full-time creative practice, later shaped by moves from the Midwest to Los Angeles and now New York City.

His work draws from music, nightlife, internet culture, and real life, sitting somewhere between fashion and documentation. With an intimate and emotionally honest approach, his images feel immediate, raw, and personal rather than overly styled or constructed.

Jared has collaborated with brands including Michael Kors, Converse, Urban Outfitters, Kylie Cosmetics, Foot Locker, Aritzia, GUESS Originals, Gap, and The RealReal, among others.

Beyond commercial projects, he continues to explore his artistic voice through published photo books like Bluebird and Sex Money Pizza Party, documenting youth, nostalgia, intimacy, and the chaotic energy of everyday life.